Jewish Community News

News: June 2006

SVYAD changes leadership

By Cecily Ruttenberg

Three years ago, hundreds of young Jewish adults in the Silicon Valley had little organized opportunities to come together and schmooze. Today, three years after the December 2003 establishment of the Jewish Federation of Silicon Valley’s Young Adults Division, monthly cocktail hours follow weekend volunteer opportunities and winter ski trips.


Much of SVYAD’s success can be credited to outgoing Co-presidents Ephraim Lindenbaum and Lindsay Greensweig, who launched the program almost single-handedly three years ago with financial backing from the Federation. Lindenbaum and Greensweig's successor is in the process of being determined.


“We both saw that there was a need in the community that wasn’t being met,” said Greensweig matter-of-factly. “I truly believe that if we don’t build a strong young adults division there will not be a future to the Federation or the Jewish community.”


To date, SVYAD has had strong growth and success. The program started with less than 100 names on its mailing list and has already grown to over 800. Silicon Valley Connect, the monthly cocktail gathering in Sunnyvale, is regularly attended by more than fifty young adults and the board is 15 members strong, with young adults rang-
ing in age from 23 to 37. What’s more, SVYAD has brought in over 100 first-time donors to the Federation, growing the dollar amount contributed to Federation from young adults to $50,000 from $20,000.
“I am delighted with SVYAD’s progress,” said Federation Executive Director Jyl Jurman. “Cultivating young adults to be leaders, donors and participants in the local Jewish community is critical. Lindsay and Ephraim have been invaluable in this process.”


Greensweig and Lindenbaum explain that SVYAD filled a very important missing gap between Hillel at the college level, and adult participants in Jewish community through synagogue life and Federation.


“The key is in continuity,” said Lindenbaum. “Hillel of Silicon Valley was providing a mechanism for college-age young adults. But then literally it was a flat earth theory. When people exited Hillel, with all this time having been put into developing their Jewishness, they were literally dropped off the edge of the earth.”


The outgoing co-presidents attribute SVYAD’s success both to a dire need in the community and their aim of providing events for the chronically busy generation X and Y.


“We had to think outside of the box, because young adults are so busy,” said Greensweig. “Unless we had a hip mode, people weren’t going to come.”

 

 

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